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AUDIO LOGO EXAMPLE
Netty play Audio logo
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DESCRIPTION OF THE NETTY AUDIOLOGO CONCEPT
The conceptual origin of the audio logo is inspired by the frequency of 440 Hz, a standardized frequency for tuning musical pitches.
Short history of standardizing the musical frequency 440Hz
The adoption of 440 Hz as a standardized pitch in music can be traced back to the early 20th century. Before that, there was no universal standard for pitch, and different regions and cultures used different tuning systems and reference frequencies, making it challenging for musicians to play together and share their music.
In the late 19th and early 20th centuries, there was a need to standardize pitch in Western classical music. This was partly driven by the rise of recording technology and the need for consistent, reproducible musical performances played on phonographs. Standardization occurred in 1939, setting the A1 tone frequency at 440 Hz as the basis for tuning other pitches in music. This standard was later adopted by the International Organization for Standardization (ISO) in 1955.
Symbolism of the musical frequency A1 tone – 440Hz
– A tone that unified music and musicians, people, and cultures worldwide
– A tone symbolizing (sonic) harmony
– A tone symbolizing music as the “language of the world”
– A tone that “marks” the beginning of collective playing – when in an orchestra, before the conductor arrives, the orchestra tunes. At that moment, the oboe plays the “A1” tone, which all musicians then accept, tuning their instruments to achieve sonic harmony in the ensemble.
– A tone symbolizing all music genres from classical and traditional music to popular music genres.
What the company gains by incorporating this frequency into the audio logo (Message of the audio logo)
– Establishes a connection with clients “on the same (musical) frequency”
– Demonstrates deep knowledge of music, drawing attention to professionalism, credibility, and dedication to the business.
– The company stands out from the competition with its profound consideration of music (tone) and sound (frequency) as parameters of the overall acoustic experience.
– By using 440Hz, the company conveys the meaning of creating background music and acoustic design, creating harmonious spaces that are “tuned” on a musical and acoustic, creative, and business level.
– By using 440Hz, they want to convey a message of openness to “collaborative music-making” and the introduction of new technology.
– They want to tell their clients that standardized approaches do not suppress unique challenges and differences, do not exclude personal experiences and identities, as evidenced by the case of the standardized frequency. As a reference value, it has proven that standardization is not an obstacle to development and diversity but an aid in creating shared value.
Our Clients
Pricing
3 packages for hardware and software
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Music design package
8€
per month (yearly contract)
- Venue type music agendas
- Music licenses for business
- Music mix creator
- Energy level and year generator
25 euro monhtly without contract
Audio Branding package
50€
per month
- Mood generator
- Music mix scheduler
- Timetable
- Jingles and tunes
- Ads and commercials
- Back office mobile control
- 150 songs backup
Analytics and AI package
199€
per month
- Revenue growth
- Machine learning
- Sensors
- Data
Netty App provides you the best music experience on the market.
